THE BEST DUMPS MCC-201 GUIDE | AMAZING PASS RATE FOR MCC-201: MARKETING CLOUD CONNECT ESSENTIALS | TRUSTABLE TEST MCC-201 SIMULATOR FEE

The Best Dumps MCC-201 Guide | Amazing Pass Rate For MCC-201: Marketing Cloud Connect Essentials | Trustable Test MCC-201 Simulator Fee

The Best Dumps MCC-201 Guide | Amazing Pass Rate For MCC-201: Marketing Cloud Connect Essentials | Trustable Test MCC-201 Simulator Fee

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The Marketing Cloud Connect Essentials certification exam is one of the top-rated career advancement MCC-201 certifications in the market. This Marketing Cloud Connect Essentials certification exam has been inspiring candidates since its beginning. Over this long period, thousands of Marketing Cloud Connect Essentials exam candidates have passed their MCC-201 Certification Exam and now they are doing jobs in the world's top brands.

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Salesforce MCC-201 Exam is designed to test a candidate's knowledge and skills in integrating the Marketing Cloud with Salesforce. MCC-201 exam covers various topics such as configuring Marketing Cloud Connect, setting up synchronization between Salesforce and Marketing Cloud, and creating cross-channel journeys.

Salesforce Marketing Cloud Connect Essentials Sample Questions (Q121-Q126):

NEW QUESTION # 121
Northern Trail Outfitters (NTO) uses Marketing Cloud to connect with its individual consumers, retailers and wholesale buyers, and its corporate apparel customers. Marketing Cloud is currently configured with data extensions containing Store, Order, Product, and Contact information. NTO is in the process of implementing Data Designer and linking its data extensions.
How should consumers, retailers, and wholesale buyers be defined in Data Designer?

  • A. One-to-One Relationship
  • B. One-to-Many Relationship
  • C. Population
  • D. Many-to-Many Relationship

Answer: A


NEW QUESTION # 122
Northern Trail Outfitters (NTO) wants to use dynamic content within their emails to provide customers with more personalized communications. This includes using a Dynamic Sender Profile to customize the From Name and From Email Address to use the regional store managers' information. If a new manager is assigned to a region, NTO wants to update the information in one place.
What data should a consultant ensure exists within Marketing Cloud in order to facilitate this?

  • A. Name and email address for each regional store manager stored on a lookup table.
  • B. Regional store manager's name and email address for each customer.
  • C. Region code, regional store manager's name, and email address for each customer.
  • D. Each customer's region code and the manager's name and email address for each region code.

Answer: C


NEW QUESTION # 123
Northern Trail Outfitters (NTO) wants to import recent customer transaction data from their data warehouse into Marketing Cloud on a nightly basis. They plan to create a File Drop Automation to trigger an automation when a data file is transferred from the data warehouse to the import folder in their Enhanced FTP account. NTO notes that user passwords expire every 90 days and they do not want to update their file transfer script on the data warehouse each time a password changes and they do not want to compromise security.
Which solution should the consultant recommend?

  • A. Request SSH key authentication to be enabled for the FTP user and create an SSH Key in Key Management
  • B. Contact the Marketing Cloud account representative to enable Single Sign-On Authentication using SAML
  • C. Enable the 'Exclude FTP Users From Password Expiration' option in Setup > Security Settings
  • D. Upload data files to Marketing Cloud using SFTP instead of FTP

Answer: A

Explanation:
SSH key authentication is a method of authenticating FTP users using SSH keys instead of passwords. SSH keys are more secure than passwords because they are encrypted and do not expire or need to be changed periodically. By requesting SSH key authentication to be enabled for their FTP user and creating an SSH key in key management, NTO can upload data files to Marketing Cloud using SFTP without having to update their file transfer script on the data warehouse each time a password changes and without compromising security. Reference: https://help.salesforce.com/articleView?id=sf.mc_overview_enable_ssh_key_authentication_for_ftp_users.htm&type=5 https://help.salesforce.com/articleView?id=sf.mc_overview_create_an_ssh_key_in_key_management.htm&type=5


NEW QUESTION # 124
Northern Trail Outfitters' marketing team is made up of a marketing manager, a marketing specialist, and a graphic designer. The team is new to Marketing Cloud and has very little coding experience. Currently, they use Excel and VLOOKUP to segment their email audiences and import them into Marketing Cloud.
What solution should be recommended to allow for long-term self-sufficiency in segmentation?

  • A. Query Activities
  • B. Publication Lists
  • C. Data Filters
  • D. Attribute Groups

Answer: C


NEW QUESTION # 125
Northern Trail Outfitters wants to use Marketing Cloud to send notifications to customers when their orders are ready for in-store pickup. The notifications can be either SMS or email depending on their communications preference.
How should the consultant set this up?

  • A. Automation with a Send SMS and Send Email activity in separate consecutive steps.
  • B. Create an Outbound Message in MobileConnect with AMPscript in body to trigger an email confirmation as a fallback.
  • C. Journey Builder Transactional Send Journey.
  • D. Journey Builder multi-step journey with an API entry event and a decision split.

Answer: B

Explanation:
To send notifications to customers when their orders are ready for in-store pickup via SMS or email depending on their communications preference, Northern Trail Outfitters should use a Journey Builder multi-step journey with an API entry event and a decision split. A Journey Builder multi-step journey allows marketers to create personalized customer experiences across different channels and platforms. An API entry event allows marketers to inject contacts into a journey based on real-time events or data from external systems, such as order status updates. A decision split allows marketers to route contacts to different paths or activities based on their attributes or behaviors, such as communications preference. Reference: https://help.salesforce.com/s/articleView?id=sf.mc_jb_journey_builder.htm&type=5 https://help.salesforce.com/s/articleView?id=sf.mc_jb_api_event.htm&type=5 https://help.salesforce.com/s/articleView?id=sf.mc_jb_decision_split.htm&type=5


NEW QUESTION # 126
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